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Founded	1883
HQ	Geneva, Switzerland
Employees	~150
Revenue	Not disclosed
Positioning	Sports watches with heritage

Alpina was founded in 1883 in Geneva by Gottlieb Hauser. The brand introduced the "Alpina 4" in 1938 — a watch meeting four sports criteria: antimagnetic, antishock, water-resistant, and stainless steel. That model is considered one of the first purpose-built sports watches.

Citizen Watch Group acquired Alpina in 2016, expanding manufacturing and distribution. Core collections: Alpiner (adventure), Startimer (aviation), Seastrong (dive), and Extreme (contemporary sport). Pricing runs €800–3,000 — mid-tier Swiss with a focus on outdoor durability.

Watches

Alpina Extreme Skeleton Automatic
Alpina Alpiner Extreme Automatic
Alpina Startimer Pilot Automatic