Supercut is a native video messaging app (Mac, Windows) that records your screen and camera, then uses AI to auto-edit the result into a polished clip. The pitch: record once, share a clean video without touching a timeline.
What it does
The AI editing pipeline handles the tedious stuff automatically. It removes filler words, pauses, and mistakes. It adjusts layouts between screen-only, camera-only, and picture-in-picture. It generates chapters so viewers can skip to what matters. Captions are added automatically.
Recordings go up to 4K. Noise cancellation is built in. You get a shareable link immediately after recording, no upload wait.
Team features
Teams can apply branded layouts with logo, colors, and CTAs baked into the video frame. Viewers can drop comments and reactions directly on the video timeline. Analytics track who watched, how far, and which sections got replayed.
The AI also generates summaries and can turn a video into structured documentation, which is useful for async standups or walkthroughs that need a written artifact too.
Pricing
| Plan | Price | Notes |
|---|---|---|
| Free | $0 | Watermark, limited length |
| Pro | $15/seat/mo | Billed yearly. 4K, branding, AI assistant, unlimited |
Enterprise pricing is not listed publicly.
Why it's interesting
The auto-edit angle is the differentiator. Most Loom-style tools give you a raw recording. Supercut cleans it up so you don't have to re-record or trim manually. Good for teams where video updates replace meetings but nobody wants to spend time editing. The chapter generation and doc conversion make it more than just a recorder.
