A productised service is a type of service that has been turned into a standardised and scalable offering, resembling a product.
It is an approach where service-based businesses package their expertise and deliver it in a more streamlined and consistent manner, similar to a product.
In a traditional service model, each engagement with a client may be customised, tailored to their specific needs, and priced accordingly. However, with a productised service, the service provider identifies a specific problem or need that many clients have in common and creates a predefined solution to address it.
This solution is then offered at a fixed price, with clearly defined deliverables and a standardised process for implementation.
Properties:
- fixed price
- fixed outcome
- fixed deliverable
- fixed scope
- fixed timeline